EB Brands
  • Impulse-purchase accessories
  • Based in Yonkers, NY
  • Acquired June 2000
  • Sold May 2008

EB Brands

EB Brands is a leading designer and marketer of high-margin, high-impulse niche accessories designed for the fitness, gift and travel markets. The Company’s products are typically “add-on” purchases for consumers who have already demonstrated an interest in the category represented by EB’s products. EB’s products are highly desirable because they provide depth to the overall product category, rounding out the retailer’s product offerings and completing the consumer’s purchasing needs.